Living meme and trouble teen Danielle Bregoli just turned her cultural appropriation into cold hard cash! That’s right, the 14-year-old white girl from the suburbs of Florida just landed a hip-hop record deal.
Bregoli rose to fame ironically after a memorable appearance on Oprah-shamed pop culture therapist Dr. Phil’s tv show. After getting booed by the audience for being a terrible little person, Bregoli told them “hoes” to “cash her ousside.”
The teen’s put-on AAVE affectation and overall aesthetic are reminiscent of B-Rad from Malibu’s Most Wanted, so naturally, out-of-touch record executives saw a chance to cash in. We heard murmurs of a ridiculous tour, which hinted at an album release. But we were holding out hope that it wasn’t true.
“But, she doesn’t have any talent,” we all thought, the memory of Iggy Azalea conveniently repressed in our collective minds. Regardless of our skepticism, a new hip-hop artist was born.
Atlantic Records, the company that signed the likes of Jay-Z, Led Zeppelin, Bruno Mars, Aretha Franklin, Otis Redding, Weezer, and The Rolling Stones, has given the “Cash Me Ousside” bish a record deal. She released her new song These Heaux a few weeks ago and both the song and the accompanying music video have gone viral.
This is the problem with novelty. We all gave this girl attention because we liked to crack jokes at her expense, but her 15 minutes should have ended a long time ago, and yet, here we all are, on the precipice of having to hear this garbage on the radio.
Bregoli’s shrill, little girl, nails-on-a-chalkboard voice does not lend itself to trap music. And trap music is what she’s attempting to make.
The beat is good, sounding Migos-esque, which is the big trend in music right now. Chances are, however, that has everything to do with Atlantic’s high-end producers and nothing to do with Bregoli’s actual talent.
Danielle Bregoli is only 14-years-old, and judging from her past behavior and attitude, she’s got some issues-probably due to the knock-down-drag-out fights she and her mother Barbara Bregoli engage in. We shouldn’t mistreat her, but she should be in 9th grade, not making million dollar record deals.
If someone were going to break the record for the youngest hip-hop artist ever on the Billboard charts, shouldn’t it have been someone who is actually a talented rapper? Not someone who stumbled across a music career because she wants to keep being famous and that’s the best option they could come up with?
This is an insult to the genre and to music as a whole. Bregoli should be ashamed and Atlantic Records, who should know better and care more, should be ashamed.
But, what is taste compared to 22 million views? The people, clearly, have spoken; Bhad Bhabie is here to stay.
Check out the video if you’d like to form your own opinion. Tell us what you think in the comments.
h/t Crispy Whisper